Susan Bang PR
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Project Management
Live Marketing
Beauty / Cosmeceuticals / Spa
Culinary/Hospitality
Spokespersons
Case Histories
Fergie

Fergie, Swarovski: Coordinated sponsorship and media coverage at American Heart Association’s Red Dress fashion show during Fashion Week; secured and managed spokesperson Fergie.

SUSANBANGPR knows how to identify, manage and use the relationship with spokespersons across multiple platforms by successfully delivering the message. Spokespeople/brands the company has worked with include:

 

 

Ashley JavieAshley Javier, Celebrity Hairstylist, Herbal Essences: Secured spokesperson for launch; coordinated presence at Fashion Week and MTV Style Lounge.
Maria MenounosMaria Menounos, Swarovski:
Garnered national attention for the unveiling of the 550-pound Swarovski star that sits atop the Rockefeller Center tree. Managed all aspects of partnership, including eBay auction of mini-stars designed by eight celebrities and spokesperson Maria Menounos.
Dr. Lydia EvansDr. Lydia Evans, L’Oréal Paris: Leveraged the credibility of this dermatologist into heightened awareness of the Dermo-Expertise professional-quality skincare brand among editors and consumers.
Kyan DouglasKyan Douglas, L’Oréal Men’s Expert: Maximized relationship at product launch and follow-through educational vehicles, such as brochures and online video tips.
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